Atlanta-based retail medical aesthetics boutique OVME (pronounced "of me") has announced the company plans to launch its first minimally invasive cosmetic services studio in Nashville this November at the Hill Center. Founded by S. Mark McKenna, MD, MBA, and backed by Equity38, OVME offers services including neurotoxins, dermal fillers, microneedling, hydration therapy, weight management, body services, and men's services including testosterone replacement therapy and PRP for hair loss.

Additionally, OVME has announced Advanced Aesthetics Nurse Amber Cruth, RN, as lead aesthetic provider for the new Nashville location. Cruth has over 13 years experience with injectables, fillers, lasers and aesthetic medicine.

"Amber brings a wealth of experience and leadership, along with a passion for what she does. We're confident that she is not only the best fit for Nashville but also a valuable resources as we grow nationally," said McKenna, who also noted expansion to Nashville is the beginning of a national rollout for the company.