Archives

From the Publisher

Mar 09, 2015 at 04:19 pm by Staff

Highly targeted and intensely personal. Those words apply to so much of this month’s edition of Medical News. The focus is on maximizing outcomes … from the push to narrow d.... Read More

Mark Your Calendar

Mar 09, 2015 at 04:19 pm by Staff

 Upcoming March of Dimes Events March of Dimes works year-round to bring awareness and funding to the organization’s mission of creating stronger, healthier babies. Mark you.... Read More

Personal & Precise

Mar 09, 2015 at 04:19 pm by Staff

The Continued Push Toward Targeted Therapies In his recent State of the Union address and again a few days later at the White House, President Barack Obama outlined his $215.... Read More

Marketing & the Media

Mar 09, 2015 at 04:19 pm by Staff

Avoiding Mixed Messages in Healthcare Communications From Tweets and blogs to newspapers and websites, more channels for communication mean more room for error in healthcare.... Read More

Jim Meadows, MD: The Push to Palliate Cancer Symptoms

Mar 09, 2015 at 04:19 pm by Staff

Jim Meadows, MD, Leads the Charge for Tennessee Oncology While studying medicine in southern California, Jim Meadows, MD, balanced the demands of education with activities s.... Read More

Best Case Scenarios: CorrectChemo Measures Cancer’s Response to Therapeutic Agents

Mar 09, 2015 at 04:19 pm by Staff

CorrectChemo Measures Cancer’s Response to Therapeutic Agents While the patented technology might be complex, the premise behind it is straightforward … not every chemothera.... Read More

ONcology Rounds: Breast Cancer

Mar 09, 2015 at 04:19 pm by Staff

Breast Cancer New Drug Seen as Possible ‘Game Changer’ Last month, Pfizer Inc. received Food and Drug Administration accelerated approval of Ibrance® (palbociclib) in combi.... Read More

The Evolution of Hospital Marketing

Mar 09, 2015 at 04:19 pm by Staff

Jarrard’s Intriguing Look into a Shifting Industry Ever wonder how your hospital’s marketing efforts stack up to competitors? If so you’re not alone. Recently, healthcare co.... Read More

A Look Inside

Mar 09, 2015 at 04:19 pm by Staff

How Internal Communications Can Make or Break Hospital Marketing How many employees comprise your marketing team? If your answer consists of the number of communications de.... Read More

March of Dimes: Making a Difference for Tiny Tennesseans

Mar 09, 2015 at 04:19 pm by Staff

January is National Birth Defects Prevention Month. March is in the name. November is National Prematurity Awareness Month. But for the staff of March of Dimes Tennessee.... Read More