Archives     Advertise     Editorial Calendar     Subscribe     Contact Us    


The Case for Corporate Social Responsibility


 

Firestone Medical Missions Give Back to Second Home

Earlier this year, Firestone Natural Rubber Company LLC, a subsidiary of Bridgestone Americas, teamed up with Children's Surgery International (CSI) to host a medical mission that has become an annual event in West Africa.

Don Darden, director of Administrative Operations for Firestone, splits his time between Nashville and Liberia, where the company has a major operation. Darden noted Harvey Firestone launched Firestone Liberia in 1926. Operating under a concession agreement with the Liberian government, the Firestone campus is approximately 185 square miles in size, employees more than 7,000, and is home to about 80,000 within the borders of the concession. In addition, explained Darden, "We have a 300-bed hospital and two clinics located on the property."

Since 2010, the company has partnered with Minneapolis-based CSI to extend healthcare services beyond the Firestone concession population to bring much-needed specialty care at no cost to West African children in need. "We knew of the medical needs, but they (CSI) helped amplify it and gave us a very structured way to attack it," explained Darden of the partnership. "It provided a way for us to help out where there was such tremendous need."

Darden said CSI typically brings several surgeons with expertise in urologic, facial and general surgery to work alongside the local medical team to help children with cleft lips and palates, hernias and complex urologic issues.

This year, the group performed 101 surgeries in just under 100 hours. "They bring the expertise for lifesaving, life-changing surgeries," said Darden. While it makes for very long days, he said the outcomes couldn't truly be measured in time or money. "The numbers are always important when you do a mission, but to see the individuals ... that's what's really important," Darden stated. He noted that prior to surgery, some of the children have been unable to attend school. He added there is still a lot of cultural superstition surrounding cleft lip, which makes life difficult for those children and their families.

Another key component of the annual medical mission is training for the physicians on staff at Firestone's Medical Center at Duside. The hospital includes three surgical theaters, labs and outpatient services for adults and pediatrics. Darden said CSI shares surgical techniques with the Liberian medical team. "Their ultimate mission is to work themselves out of a job as they train the local surgeons," he added.

In the meantime, Darden said the next medical mission is already on the books for January 2019. The Firestone team will begin the preparatory work this fall with pre-screening for potential cases followed by onsite health screenings. The large operation requires transportation and housing for the young patients and families, as well, since the majority of the cases come from families without connection to the company. Despite the months spent working on the mission each year, Darden said its simply part of the corporate culture that begins at the top with Bridgestone.

Ultimately, Darden said, giving back to the community in West Africa in conjunction with CSI is simply the right thing to do. "It's been a great partnership and certainly one where everybody is a winner, I believe."

WEB:

Firestone Natural Rubber Company

Children's Surgery International

 
Share:

Related Articles:


Recent Articles

The 2019 Legislative Agenda

A new governor and many new legislators make 2019 a learning year as the state's top healthcare organizations seek to address a number of old issues and tweak some new solutions unveiled last year.

Read More

Updated Cholesterol Guidelines Take a Personalized Approach

The American Heart Association and American College of Cardiology released updated cholesterol clinical guidelines in November 2018, taking a more nuanced approach to care over a patient's lifetime.

Read More

Sharing Data, Saving Lives

In an increasingly connected medical ecosystem where patient safety, health status improvement, and provider reimbursement are impacted at every point along the continuum, the need to efficiently, securely share data appears to have reached a tipping point.

Read More

New Rules in Heart Disease

A number of guideline changes and updates warrant more education around statin use and blood pressure monitoring, but local cardiologists say the higher standards are a game changer.

Read More

Dr. Ashish Shah: A Heart for Transplant Patients

Dr. Ashish Shah is the driving force behind the growth and innovation at one of the nation's busiest heart transplant programs.

Read More

Heart Monitor

Cardiovascular news of note.

Read More

ECMO Program Thriving at TriStar Centennial

A TriStar Centennial, a team approach is key to hospital's successful ECMO program.

Read More

Alexander Looks for Innovation, Asks Council Fellows for Input

Sen. Lamar Alexander asks stakeholders and future leaders to weigh in on ways to improve health outcomes, lower costs.

Read More

CMS Utilizes Dartboard Approach to Modernizing the Medicare Drug Benefit

Controlling pharmaceutical prices remains a hot topic, judging from the 6,415 comments received in response to the CMS proposed rule: "Modernizing Part D and Medicare Advantage to Lower Drug Prices and Reduce Out-of-Pocket Expenses."

Read More

A Conversation with LHC Director Molly Vice

Every company should have a succession plan. LHC plays a key role in planning for the next generation of leaders for an entire industry.

Read More

Email Print
 
 

 

 


Tags:
Bridgestone Americas, Children's Surgery International, Cleft Lip, Cleft Palate, CSI, Don Darden, Firestone Liberia, Firestone Natural Rubber Company, Liberia, Medical Mission, West Africa
Powered by Bondware
News Publishing Software

The browser you are using is outdated!

You may not be getting all you can out of your browsing experience
and may be open to security risks!

Consider upgrading to the latest version of your browser or choose on below: